Home & Lifestyle · Case Study

SM Furnishings

SM Furnishings is a premium home furnishings brand that needed an elevated online presence and SEO foundation.

Website DevelopmentBrand IdentitySEO Retainer
SM Furnishings project screenshot
The Challenge

What we had to solve

Bringing a premium offline brand online in a category dominated by marketplaces and low-cost players.

The Solution

How we approached it

Redesigned the storefront with category-led navigation, premium photography and detailed PDPs, then layered a long-term SEO retainer.

The Outcome

What changed

Stronger brand presence online, growing organic visibility and improved on-site conversion rate.

Technologies

What we used

  • WordPress
  • WooCommerce
  • RankMath
  • GA4
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